Thursday 27 June 2013

A Collections Company & Potential Developments Of Tumblr & Yahoo

By Rob Sutter


It seems like every time I log onto Tumblr, I fear that some drastic change is going to occur with the website. After all, considering that Yahoo has purchased the fun networking site built around reblogging, you can't blame me for being just a little bit skeptical. What would happen, though, if there were actions taken that would potentially drive users away? I'm sure that at least one of them may entail a collections company coming in so that the problem may be taken care of.

Not unlike YouTube, one of the biggest features about Tumblr is that it is free to use. This is especially important, seeing as how many people are logged into this site comprised of many hobbies. You don't have to sign up for a subscription fee in order to utilize the services; all you need to do is create an account and you are in business. My concerns do not necessarily rest in this realm, though, as much as they do when it comes to a possible influx of ads.

I'm sure that many will agree when I say that there are certain videos on YouTube which should not have advertisements coinciding with them. For example, how many times have you wanted to watch a clip that wasn't even thirty seconds when an ad about half of a minute long comes before it? I think that this is a ridiculous circumstance. While I am all for unique content creators being given a slice of the proverbial pie, shouldn't there be requirements set for the videos in this regard?

Let's say that users were charged fees for having utilized the website; don't you think that this would raise the ire of the audience more than anything else? Imagining logging into a site that has been free for so long, only to be greeted with a notification that you cannot use the site any longer unless you sign up for a subscription of some kind. It's the kind of action that I cannot see any collections company getting behind. If anything, it'd be something that agencies like Rapid Recovery wouldn't want any part of.

Tumblr is the kind of website that doesn't have to change, which is more than I can say for most other platforms. The appearance of the site is sleek and it is easy enough to utilize as well. This can be said for those who simply want to reblog as a passing hobby or those who are dedicated to creating blogs on a large platform. Yahoo's control over the site doesn't seem to have much in the way of negative alterations and I can only hope that it stays that way.




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