Wednesday 30 May 2012

Affiliate Network And How It Works

By Robert Velasquez


An affiliate network is a form of an intermediary between a publisher and affiliate programs. It helps many website publishers to participate in these programs with ease. The program must be suitable with the host website. This in turn helps generate heavy traffic into the website hence it is a form of generating income from these programs.

A marketer will always aim at reaching out to as many people as he can. This is made possible through an affiliate network. Due to the low costs associated with this model, one is able to make a huge profit from it. A contentious matter can be the sharing of revenue between the publisher and the merchant. It is always best if they had an agreement previous to commencing the work.

Many merchants will use this program because of the benefits they derive from it. These services range from tracking technology, payment processing, reporting tools and the most important is the unlimited access to a large number of publishers.

Affiliates can own an account in more than one merchant program. Joining the network is free of charge for the affiliates. The merchants have to pay some little money. Apart from that payment, a certain amount is charged on the merchants depending on the commissions paid out.

Most of the remuneration is based on the performance. For example, a distributor of a certain product under this program has to try and make as many sales as possible. The distributor gets to earn a certain number of points depending on the product sold.

One needs to build on his lineage in this job. This is done through recruitment of new affiliates. The process of recruiting is not easy. It requires one to be very persuasive and be patient. Some people may think that it is a get rich quick scheme which is not the case.

To make the networks successful, the key point man in a group must be very supportive to his members. It may not be easy to convince a person to join a particular company that is involved in this kind of business. At least one should attach some kind of proof to show to prospective affiliates that the whole set up has worked for him and it can work for them too.

One should conduct proper research on an affiliate network before joining it. Some of these networks are scams. People want to harvest where they did not plant. Failure to carry out background checks can lead to waste of resources which would have otherwise been invested in a better way.




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